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Empathy in Business: Why It’s Essential for Both Customers and Staff
If we want to build organisations that thrive, we must remember that empathy isn’t just good for people- it’s good for business too.
Michael Brandt
Oct 23, 2024
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The Power of an Employer Brand: How Employee Sentiment Can Drive Success
Introduction Some years ago, as head of a customer feedback programme in a large global organization, I went to the Head of HR and...
Michael Brandt
Aug 9, 2022
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Do all your staff know how they affect customer outcomes?
One day we delivered a component for a piece of engine equipment that required testing on a testbed. During this test in the customer's...
Michael Brandt
Apr 28, 2020
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