Michael BrandtJul 20, 2023Why customer surveys are dying a death…Can AI and data analytics really replace first-hand customer feedback?
Michael BrandtJun 2, 2023The Irreplaceable Value of Face-to-Face Customer Interviews in B2B: Why AI Falls ShortThe reasons why AI falls short in this specific context, highlighting why face-to-face customer interactions remain essential
Michael BrandtSep 17, 2022Can technology alone develop relationships?Having worked for a company whose brand was based on cutting-edge technology it is sometimes a useful exercise to stop and remind...